

PriceByte
PriceByte
PriceByte
Bite Into the Best Game Deals
Bite Into the Best Game Deals
Bite Into the Best Game Deals
Problem Statement
Problem Statement
Problem Statement
Gamers face significant challenges in navigating the fragmented marketplace when purchasing games. Issues include inconsistent pricing, limited visibility of price trends to predict sales, difficulties in comparing DRM and DRM-free options, and a lack of consolidated user and critic reviews. Additionally, the absence of transparency around marketplace reliability and the need to track multiple platforms for discounts create frustration.
Developers also struggle to showcase their games effectively across marketplaces due to limited tools for visibility, feedback collection, and pricing analysis. These challenges hinder their ability to optimize for competitive pricing, audience engagement, and revenue generation.
Gamers face significant challenges in navigating the fragmented marketplace when purchasing games. Issues include inconsistent pricing, limited visibility of price trends to predict sales, difficulties in comparing DRM and DRM-free options, and a lack of consolidated user and critic reviews. Additionally, the absence of transparency around marketplace reliability and the need to track multiple platforms for discounts create frustration.
Developers also struggle to showcase their games effectively across marketplaces due to limited tools for visibility, feedback collection, and pricing analysis. These challenges hinder their ability to optimize for competitive pricing, audience engagement, and revenue generation.
Gamers face significant challenges in navigating the fragmented marketplace when purchasing games. Issues include inconsistent pricing, limited visibility of price trends to predict sales, difficulties in comparing DRM and DRM-free options, and a lack of consolidated user and critic reviews. Additionally, the absence of transparency around marketplace reliability and the need to track multiple platforms for discounts create frustration.
Developers also struggle to showcase their games effectively across marketplaces due to limited tools for visibility, feedback collection, and pricing analysis. These challenges hinder their ability to optimize for competitive pricing, audience engagement, and revenue generation.
Research
Research Papers
Rapid Gaming Growth – AR/VR, AI, and mobile gaming are driving industry expansion.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Research Papers
Rapid Gaming Growth – AR/VR, AI, and mobile gaming are driving industry expansion.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Research Papers
Rapid Gaming Growth – AR/VR, AI, and mobile gaming are driving industry expansion.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Trend Analysis
Emerging technologies like AR/VR, AI, and blockchain are redefining gaming experiences.
Accessibility is improving with lower hardware costs, EMI options, and community-driven content.
Stricter regulations and a focus on eco-friendly gaming and cultural representation are shaping the industry.
Trend Analysis
Emerging technologies like AR/VR, AI, and blockchain are redefining gaming experiences.
Accessibility is improving with lower hardware costs, EMI options, and community-driven content.
Stricter regulations and a focus on eco-friendly gaming and cultural representation are shaping the industry.
Trend Analysis
Emerging technologies like AR/VR, AI, and blockchain are redefining gaming experiences.
Accessibility is improving with lower hardware costs, EMI options, and community-driven content.
Stricter regulations and a focus on eco-friendly gaming and cultural representation are shaping the industry.
Stakeholder Analysis
The stakeholders in the gaming industry play vital roles at various levels. Gamers are at the core, driving demand, while investors provide the necessary funding. Game developers and publishers create and distribute games, shaping the market. Tech providers and esports organizations support the gaming infrastructure and competitive scene. Affiliate platforms, advertisers, marketers, and regulators influence game promotion, sales, and legal compliance. Finally, community moderators ensure healthy interactions within gaming communities, fostering a positive environment. Each stakeholder interacts within a complex ecosystem that shapes the industry.
Stakeholder Analysis
The stakeholders in the gaming industry play vital roles at various levels. Gamers are at the core, driving demand, while investors provide the necessary funding. Game developers and publishers create and distribute games, shaping the market. Tech providers and esports organizations support the gaming infrastructure and competitive scene. Affiliate platforms, advertisers, marketers, and regulators influence game promotion, sales, and legal compliance. Finally, community moderators ensure healthy interactions within gaming communities, fostering a positive environment. Each stakeholder interacts within a complex ecosystem that shapes the industry.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Stakeholder Analysis
The stakeholders in the gaming industry play vital roles at various levels. Gamers are at the core, driving demand, while investors provide the necessary funding. Game developers and publishers create and distribute games, shaping the market. Tech providers and esports organizations support the gaming infrastructure and competitive scene. Affiliate platforms, advertisers, marketers, and regulators influence game promotion, sales, and legal compliance. Finally, community moderators ensure healthy interactions within gaming communities, fostering a positive environment. Each stakeholder interacts within a complex ecosystem that shapes the industry.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
User Persona
User Persona

Nishant
Student
"I hate spending more than I should on games or items, especially when I find out about deals after buying!"
"I hate spending more than I should on games or items, especially when I find out about deals after buying!"
Age: 20
Location: Bengaluru
Casual Gamer
Tech Proficiency: Moderate
Gender: Male
Summary
Deepak is a passionate gamer who spends hours each week exploring new releases, from action-packed shooters to immersive RPGs. He likes to buy games often and spends on in-game purchases to enhance his experience. Engaging in online communities to discuss strategies and game lore, he keeps up with the latest gaming trends.
Deepak is a passionate gamer who spends hours each week exploring new releases, from action-packed shooters to immersive RPGs. He likes to buy games often and spends on in-game purchases to enhance his experience. Engaging in online communities to discuss strategies and game lore, he keeps up with the latest gaming trends.
Frustrations
Lack of a single, reliable platform to track and compare game prices and features.
Lack of a single, reliable platform to track and compare game prices and features.
Limited tools for visualizing price trends to optimize purchase timing.
Limited tools for visualizing price trends to optimize purchase timing.
Struggle to monitor for discounts across multiple stores.
Struggle to monitor for discounts across multiple stores.



Testing
A/B testing revealed users preferred Version B for its clean design and reduced information overload. Its streamlined layout and intuitive navigation made it more user-friendly compared to the cluttered Version A.
Testing
A/B testing revealed users preferred Version B for its clean design and reduced information overload. Its streamlined layout and intuitive navigation made it more user-friendly compared to the cluttered Version A.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Testing
A/B testing revealed users preferred Version B for its clean design and reduced information overload. Its streamlined layout and intuitive navigation made it more user-friendly compared to the cluttered Version A.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.

Branding
Price Byte cleverly combines the concepts of "price" and "byte," connecting the gaming world with digital technology. It suggests quick, efficient access to gaming deals, akin to a byte of data—small, impactful, and essential. The name positions the marketplace as a tech-savvy platform that crunches numbers, provides price insights, and delivers value-packed game options. It emphasizes precision, speed, and the digital-first experience gamers expect, making it an appealing destination for smart and informed purchases.
Branding
Price Byte cleverly combines the concepts of "price" and "byte," connecting the gaming world with digital technology. It suggests quick, efficient access to gaming deals, akin to a byte of data—small, impactful, and essential. The name positions the marketplace as a tech-savvy platform that crunches numbers, provides price insights, and delivers value-packed game options. It emphasizes precision, speed, and the digital-first experience gamers expect, making it an appealing destination for smart and informed purchases.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Branding
Price Byte cleverly combines the concepts of "price" and "byte," connecting the gaming world with digital technology. It suggests quick, efficient access to gaming deals, akin to a byte of data—small, impactful, and essential. The name positions the marketplace as a tech-savvy platform that crunches numbers, provides price insights, and delivers value-packed game options. It emphasizes precision, speed, and the digital-first experience gamers expect, making it an appealing destination for smart and informed purchases.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.

Final Prototype
Here are some images of the final design.
Final Prototype
Here are some images of the final design.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.
Final Prototype
Here are some images of the final design.
Increased Accessibility – Lower data costs, affordable hardware, and financing options boost adoption.
Market & Investment Challenges – Strong growth continues, but regulations create hurdles for investors.



Get in touch
@akashpai2003@gmail.com
Get in touch
@akashpai2003@gmail.com
Get in touch
@akashpai2003@gmail.com
© AkashPai.Portfolio
© AkashPai.Portfolio